In my other career as PR, I am sometimes lucky enough to work with highly inspiring clients. Momiq is one of those. An former colleague of mine recently started this company with her sister.
They create wonderful, individual pieces of furniture using antique and vintage pieces upholstered with handcrafted colourful old and new fabrics. The fabrics used are mainly from countries along the old Silk Road. Among others, these are suzanis and ikat fabrics from Uzbekistan. Suzanis are embroidered pieces of cloth made by women in the region of Central Asia. They are an important part of a girl’s dowry and are also used for decorative purposes in Central Asian households. Colors are separately dyed and once the panels are complete and sewn together, the suzani is sometimes slightly mismatched because of this. But in these delightful flaws lies its beauty. Although the aim of Momique is to design in a sustainable way and re-use as much as possible, they also use new fabrics. These are all from established brands such as Designers Guild, Nobilis, Lorca and Osborne & Little.
Sisters Lidewij in ‘t Veld and Rosemarijn van Velzen – in ‘t Veld share a love for used furniture, colourful fabrics and different cultures.They roam the planet looking for hidden gems they can use when creating the collections for Momiq.
The first collection is called ‘Nomads’. Trend forecaster Lidewij Edelkoort used the term Nomadism for the trend where boundaries are blurred, and time, culture and place all roll into one. It is this what inspires Momiq. The first collection of chairs each bare the name of an Uzbeki word. Uzbekistan is a country on the old silk road.
Photography sunna & marcvanpraag.com