Tag Archives: clever

The Social Catalogue – Entire Ikea collection available on Instagram


What a clever idea! Ikea Norway asked fans through Facebook and Instagram to photograph their favourite item from the catalogue. They were asked to make use of the hashtag #ikeakatalogen. To encourage people to join, IKEA selected a weekly winner who would win their photographed item. Within 4 weeks the social media edition of the Catalogue 2014 was a fact.

 

 

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Wonderful low budget office redesign


War Child is a wonderful organisation that helps children in war zones. They recently moved offices, and were in need of a low-budget yet representative new home. After offices along the historic canals of Amsterdam and an old church, the new office, a concrete box on top of a small strip mall, was a bit too much of a cold turkey, so they called in help. They really want to spend as much of the money they have on their projects.  So Eckhardt en Leeuwenstein architects, who were commissioned to design the new offices, needed to keep it lean, but mean. And mean it is. I absolutely love the result. Vintage finds from goodwill, all painted in one colour. So simple, so effective.

New War Child offices in Amsterdam. Photo: Evelyn Sanders for Eckhardt en Leeuwenstein

New War Child offices in Amsterdam.
Photo: Evelyn Sanders for Eckhardt en Leeuwenstein

New War Child offices in Amsterdam Photo: Evelyn Sanders for Eckhardt en Leeuwenstein

New War Child offices in Amsterdam. Photo: Evelyn Sanders for Eckhardt en Leeuwenstein

 

 

 

Organic vase


As an urban dweller with just not enough storage in his apartment, I appreciate design that appeals without being in function. So a vase that can sit on a table without flowers, yet without being just a vase is worth a closer look.

Benjamin Graindorge designed this vase with the pretentious and annoyingly difficult name ikebanamedulla (no capital I off course, because everybody uses capitals so why should Benjamin). I like the idea of it, but am not sure I like the outcome. I like the silhouette, and I also like the frail stem-like things ‘growing’ from the bottom. But the white backdrop with the jagged edge is too bold a statement, if that.

Benjamin Graindorge / 'ikebanamedulla'